The text/copy on your firms’ contact us page should ask your website visitors to take action to fill out the contact form, email, or call. Your contact page sets the prospective client up for future relations, so establish how you want that relationship to be. Here are a few examples for inspiration:

“It’s really important that you find an architect you like and trust. It’s equally important that we find clients who value the high quality, bespoke service we offer, who understand the benefits of working in 3D BIM and whose projects are big enough and close enough for us to serve cost-effectively.”

“To explore whether we might be right for each other, fill in our web enquiry form to tell us a little about yourself and your project. If we think we can help, we’ll send you some helpful information and invite you to schedule a telephone or Skype consultation of up to 30 minutes during which we’ll give you some initial thoughts, and answer your questions. If the consultation goes well you can ask us to visit your site to give you a better sense of what might be possible.”

“Please give me a call or fill out the form below to initiate a conversation about your project. We would be happy to visit to meet you at your property to discuss your goals and objectives and gain an understanding of your needs.”

Every firm is different. To better qualify your leads, you can customize the type of information a lead submits in your contact form. The basic is Name, Email, and Message. If you want to qualify your leads based on estimated project budgets, timelines, location, etc, then this is the form area where you can tell us what additional fields your firm needs in your contact form.